Monday, April 29, 2013

Bug Vacuum

My group went with the bug vacuum TV and Radio commercial. For the TV one we thought of having a beautiful Thanksgiving feast on a family table. The whole family is about to dig in when there is a huge buzzing sound. The whole family goes crazy trying to swat the fly as the buzzing grows. They all keep missing and just when the big bug is about to land on the turkey, the smallest kid comes up with the bug vacuum and sucks it away. There is silence, no mess, and the whole family can enjoy their dinner in peace. 

The radio ad produced more of a challenge as the visual aspect isn't available. Because of that the emphasis on the sound of the bug was heightened. We chose to have the radio ad to be shorter (so it wouldn't be too annoying) and had a group of friends just talking. All of a sudden, they stop because a bug is buzzing around them and they all start trying to swat it away, eventually slapping each other in the face. Eventually, a different person comes along and says move and sucks up the fly. The friends are baffled at the ease. 

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